Lavender tea, starring Bulgarian actress Simona Halacheva

Relax and Sleep Tight – so desirable after another hectic, crowded with thoughts and actions day of the city girl. A cup of lavender tea over the coverlet in Simona’s resting hands. What kind of thoughts fly thru her mind brought by the violet lavender aroma?
In the Valley of Roses in Bulgaria are also situated vast lavender fields that make the coutry a world-wide leader in lavender cultivation. Typical herb for French and Mediterranean cuisine, dried lavender used as tea is renowned for its calming benefits. A cup of lavender tea helps against insomnia, nervousness, stress and tachycardia. Reduces migraine headache and menstrual pain. Also used for variety of digestive complaints such as upset stomach and meteorism.
Romantic and stylish, the new look of the tea collection that includes lavender for the very first time aims at keeping the feeling of luxury and delicacy known from the existing Gift Box collection of Rosey’s mark. Now, however, the accent falls on offering a more convenient packaging for the tea lovers who comsume the hot drink daily. Combining these two goals made possible the creation of the paper bag with multiple closing system.

“Good Night Basket”

“Violet lavender dreams”

“Good Sleep Recipe”

“Relax with a cup of Lavender tea”
Team members of this projects: Model: Simona Halacheva Photography: Mery Kalucheva Packaging design: Anna Nikolova Planning & copy: Rositsa Paunova
